Equipment & Technology

Martin Engineering goes pink to support breast cancer awareness

Martin Engineering has completed its annual program to support breast cancer education, screening, treatment, and research around the world for the US National Breast Cancer Awareness Month.

Martin Engineering has completed its annual program to support breast cancer education, screening, treatment, and research around the world for the US National Breast Cancer Awareness Month.

The company began the initiative in 2017, contributing a portion of its sales revenue from the company’s air cannons and truck vibrators during the month of October to support the Susan G. Komen organisation, and inviting customers to “go pink”.

The company donated $50 for every Martin truck vibrator and $100 for each 70-litre air cannon, with the units’ traditional paint scheme replaced by the iconic pink colour adopted by the organisation.

This year the firm supplemented its regular annual donation with $8950 from the fundraising campaign.

Martin Engineering Vibration Business Development Manager Susie Orlandi said the company was excited to get the program back on track after COVID in 2020.

“Every contribution is a small step that supports those in need today, while the researchers continue their work for a cure,” Orlandi said.

As a family-owned company of four generations with over 900 employees making up our extended family, Martin Engineering is acutely familiar with the impact breast cancer has on individuals, families, friends, colleagues, and communities.  This disease affects such a large number of people that just about all of us have been touched by it in some way.”

Orlandi led a group of cancer survivors at the 2021 Komen Peoria More than Pink Walk and took part in the opening ceremony, representing Martin Engineering as an Action Pillar Sponsor.

“Support from efforts like this helps us get one step closer to a world without breast cancer,” Orlandi said.

“We chose the Komen Foundation so that the funds we raise will directly support breakthrough research and provide help for the women and men facing breast cancer.  Whether it’s emotional support via the helpline, financial support through the treatment assistance program, or help navigating their care journey, we know the organization will be there for them.”

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