Bulk Equipment, Ports

Page Macrae Engineering expands Australian operations

After supporting Australian ports for more than 10 years, Page Macrae Engineering is now expanding onto Australian shores.

After supporting Australian ports for more than 10 years, Page Macrae Engineering is now expanding onto Australian shores.

New Zealand-based port equipment manufacturer Page Macrae Engineering, has been involved in the Australian market for more than a decade. Now, they have taken a major step to bridge the gap across the Tasman Sea, setting up in Victoria.

Pioneering this development is Charles Hennessy, who will oversee a streamlined spares distribution service and the development of the company in Australia.

GM of Sales and Marketing, Peter Swan told ABHR that Page Macrae Engineering are very proud to be employing their first in-country Aussie national and starting the journey of local Australian customer support. 

“We believe that these first local support steps will eventually lead to a much larger comprehensive presence in Australia,” he said.

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Stocking the right spare parts requires an understanding of our customer’s service cycles and what equipment is in each location. That’s why Hennessy has been spending time traveling around the country and visiting ports. 

“We have been meeting with our customers to help understand their requirements for spare parts and learning what solutions they need,” he said.

“Keeping our customers happy is the main aim, and we’re using their feedback to build plans for growth. 

“If customers have upcoming contracts they’re applying for, we want to make sure we’re giving them the best opportunity and best equipment to succeed.”

Page Macrae’s growth aspirations are not just in the parts and services side of the business. Business Development Manager – Product Solutions, Bruce Ennis talked with ABHR about developments in its new products funnel.

Ennis said Page Macrae Engineering is very excited about the range of new products it will be bringing to its Australian customers, with a focus on new technology in bulk material ship unloading and log-handling equipment. 

“We also hope to further develop our container loading and unloading products soon and Charles with his strong logistics background, will play a key role in bringing these products to market,” he said.

The new product funnel and service focus for Page Macrae Engineering comes after a time of business realignment for growth. New product designs are being driven by the day to day conversations they have with clients rather than a design team sitting in the office. 

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